Zest! at the Market
Our clients wished to develop a retail outlet for the sale of their brand Zest! As producers of quality fresh food, their ethos is to provide a wholesome alternative to convenient food, using only the best available ingredients. This concept, along with their culinary innovation of creatively combining unusual ingredients, inspired us to create Zest! At the Market – Deli and Foodhall.
All furniture was custom designed to suit each and every item to be displayed. Smoked solid oak joinery, combined with custom-designed corrugated metals give a natural, unfinished effect while their muted grey tones and allow the brand and the logo to stand out. Handwritten blackboards allow for flexibility in the display of seasonal produce and menus.
Included in the design, is small cafe area for customers to sample fresh produce and enjoy the relaxed surroundings. Italian chairs were specially sourced for their comfort and for their quirky shape, which compliments the logo. At all times – on the window blinds, on the splashback and with the colour scheme – the brand is reinforced yet in a subtle but effective manner.